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CONFORMATION
CLIENT
Conformation
TYPE OF CLIENT
Studio II.
CATEGORY
Print Production | Branding | Creative Direction
BRIEF
Create digital, print, out of home branding and strategy for a fictitious celebrity-owned brand
WHAT WE DID
Created the physical packaging, signage, and interactive display for Conformation and directed an editorial product shoot as well as videography for promotional purposes.
RESULT
The creation of a brand and a branded event to promote the sale of a fictitious whiskey company. In this project, the photography, product design, event interactive displays, and signage created a believable mock campaign that exemplifies the character and idea behind the brand: a non-alcoholic whiskey for horse people by horse people.
WHAT’S NEXT STARTS HERE.
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