UNOFFICIAL
CLIENT
Unofficial Ice-Cream Co.
TYPE OF CLIENT
Freelance
CATEGORY
Social Media | Branding | Logo Design
BRIEF
Create a revitalized logo and a brand refresh for Unofficial Ice-Cream Co., making them stand out and enhancing their professional identity.
WHAT WE DID
Created an all-new logo suite, social media posts, and branding for new promotions.
RESULT
In re-designing Abby's logo for her company, Unofficial Ice-Cream Co., we created a more professional brand identity and promotional items such as business cards, ice-cream punch cards, a-frame signage, and social media posts. The result of this overall rebrand was an increase in social media engagement and interaction, and an increase in sales for her business
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Post engagement increased by 57.9%
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Story engagement increased by 41.7%
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And overall accounts reached increased by 114.1%
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She also sold out her following Farmer's Market appearances
